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	<title>SEO &#38; PPC Expert UK, Bing SEO Crawley &#124; Google Consultant &#187; PPC Campaigns</title>
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		<title>A simple guide to PPC campaigns and tips to get the most from it</title>
		<link>http://www.theecommercesolution.com/blog/2010/11/21/a-simple-guide-to-ppc-campaigns-and-tips-to-get-the-most-from-it/</link>
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		<pubDate>Sun, 21 Nov 2010 08:41:00 +0000</pubDate>
		<dc:creator>SEO Expert</dc:creator>
				<category><![CDATA[Pay Per Click]]></category>
		<category><![CDATA[pay per clicks]]></category>
		<category><![CDATA[pay per clicks Campaign Management]]></category>
		<category><![CDATA[pay per clicks Management]]></category>
		<category><![CDATA[PPC campaign]]></category>
		<category><![CDATA[ppc campaign management]]></category>
		<category><![CDATA[PPC Campaigns]]></category>
		<category><![CDATA[Tips for PPC Campaign]]></category>
		<category><![CDATA[Tips for PPC Campaigns]]></category>

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		<description><![CDATA[A simple guide to PPC campaigns and tips to get the most from it Pay Per Click is a method of advertising where one pays a pre-agreed amount every time someone visits your website by clicking on your advertisement. They can be seen on Google as “Sponsored links” and are presented at the top or the right hand side of organic search results. PPC is a great way of getting instant traffic to your website without having to optimize your website for organic or natural listings. The cost of each click is different for every phrase and, depending upon the market you are trying to advertise in, can be relatively cheap (e.g. 2p per click) or very expensive (in excess of £15 per click). It really depends upon what you can earn from each click that makes a PPC campaign either successful or a painful failure. The beauty of PPC is that it is instant &#8211; once you’re account has been approved along with your credit card you are free to start receiving the targeted customers to your pages. I am aware of many businesses that solely run their internet marketing through PPC, as the expense in getting natural or [...]]]></description>
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		<title>Does a Natural Search Presence Help Paid Campaign Performance?</title>
		<link>http://www.theecommercesolution.com/blog/2009/11/17/does-a-natural-search-presence-help-paid-campaign-performance/</link>
		<comments>http://www.theecommercesolution.com/blog/2009/11/17/does-a-natural-search-presence-help-paid-campaign-performance/#comments</comments>
		<pubDate>Tue, 17 Nov 2009 20:14:20 +0000</pubDate>
		<dc:creator>SEO Expert</dc:creator>
				<category><![CDATA[Pay Per Click]]></category>
		<category><![CDATA[paid campaign]]></category>
		<category><![CDATA[pay per clicks]]></category>
		<category><![CDATA[PPC Campaigns]]></category>

		<guid isPermaLink="false">http://www.theecommercesolution.com/blog/?p=392</guid>
		<description><![CDATA[Study Finds Organic Results Increase Paid Search Clicks A study from a couple of NYU Stern lecturers has found that Natural search engine results can play a direct role in whether or not a paid listing is clicked. Basically, if this research is any indication, if your business has both a paid result and a paid result appear at the same time, you have a better chance of your paid result getting clicked than if the natural result had not appeared. Another research which I have done on some of my website is that if you have naturally high ranked keyword your CPC will be very low as compare to the website where natural ranking is not high for particular keywords. I have done the exact copy of webpage and test it on Google Adword. I was amazed to see the difference of CPC on both PPC Campaigns.]]></description>
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