Online shopping through e-commerce is another important way of business through internet. Through click stream, every body has now easy access of shopping from far places. Many researchers are in favour of online shopping, because we just click on the good to be buy and give the address of residence, and within one hour...
Moe (2003) divided the pages of the website into different category such as home page of the website, information regarding the product and item, and purchasing items etc. She further develop user-specification pattern in using the website metrics for example, how many pages view in terms of numbers, every page average time and also...
The term “Click stream data” is used for the electronic record of each and every activity of an Internet user. In other words, this data can trace the navigation path on web. By the help of this path one can easily judge the choices of the user, both within and across websites. For example,...
